Originally published in the September 2015 print issue of Casual Living
For the online furniture retailers featured in this year's Leading E-tailer report, total sales in 2014 exceeded a combined $95 billion. The three largest players on our list, Amazon, Overstock and Wayfair, reported year-over-year growth rates of 19.5%, 14.8% and 44.0% respectively.
Casual Living's exclusive Leading E-tailers includes 32 online home furnishings retailers and flash sales sites in alphabetical order.
This list is by no means comprehensive. Many more than the Internet retailers listed here are strong players within the home furnishings industry and online channel. This report does not rank companies, nor does it feature furniture retailers who have both a brick-and-mortar and online presence, such as Rooms To Go, Walmart and Williams-Sonoma.
All sales figures and ranges are Casual Living market research estimates and are for total 2014 sales, which may include revenues from the sale of products other than furniture, bedding and decorative accessories. Where possible, the percentage of sales from furniture, bedding and decorative accessories is given. Casual Living chooses not to include some companies due to lack of verification of revenue figures.
Casual Living compiled this report by surveying online furniture retailers, researching business newspaper archives and speaking with furniture industry insiders. Information was gathered, compiled and analyzed by Casual Living's research department.
This material may not be published, broadcast, rewritten or redistributed in whole or part without the express written permission of Progressive Business Media.