Originally printed in the May 2018 issue of Casual Living
In the second of four exclusive research studies for this Casual Living series, we examine how different generations of consumers research outdoor furniture online, what sources they trust and value, and their expectations about shipping and delivery.
About the data
Casual Living fielded two online consumer surveys in February 2018. The surveys examined the path to purchase for consumers who have purchased furniture within the last two years and/or consumers who intend to buy outdoor furniture within the next 12 months.